Google Arts & Culture

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Google Arts & Culture offers a comprehensive platform to explore and appreciate the world's vast cultural heritage. With access to over 2,000 cultural institutions from 80 countries, this platform allows users to delve into the wonders of art, history, and people from across the globe.

From iconic masterpieces like Van Gogh's Starry Night to ancient Maya temples and influential figures of Black history, Google Arts & Culture provides an immersive experience that brings these treasures to life. Discover the stories behind suffragettes, iconic performances at the Paris Opera, or breathtaking images from NASA's archives.

The platform's highlights include an array of exciting features. With Art Transfer, users can transform their own photos using classic artworks. The Art Selfie feature allows users to find portraits that resemble them, offering a unique and personal connection to the art world. By using the Color Palette feature, one can discover artworks that contain specific colors found in their own photos. The Art Projector feature showcases how artworks look in real size, offering a glimpse into their true scale. Pocket Gallery allows users to explore immersive galleries and get up close with artwork, while the Art Camera feature provides a high-definition exploration of renowned artworks. 360° videos offer a virtual immersion into cultural experiences while virtual reality tours provide an opportunity to step inside world-class museums. Street View allows users to embark on virtual tours of famous sites and landmarks.

Google Arts & Culture also offers a unique way to explore art through time and color. Users can travel through different eras and explore how art has evolved while experiencing the rich spectrum of colors in various artworks. Another exciting feature is Art Recogniser, which allows users to point their device's camera at artworks and learn more about them, even offline (available at select museums only).

In addition to these captivating features, Google Arts & Culture provides exhibits curated by experts, offering guided tours that provide in-depth knowledge and context. Users can save and group their favorite artworks into galleries to share with friends or students. The Nearby feature helps users find museums and exhibitions in their vicinity, ensuring that cultural experiences are easily accessible. By subscribing to notifications, users can stay updated with weekly highlights or updates to their favorite content. Lastly, the Translate button allows users to read about exhibits from around the world in their preferred language.

Google Arts & Culture's permissions notice highlights that the location permission is used to recommend cultural sites and events based on the user's current location, while the camera permission is used to recognize artworks and provide related information about them.

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